VeriSign Launches ‘Fave Green Pics’ Campaign and Contest

From the same company that brought you Liberty Fillmore and the popular ‘No More Abandoned Carts’ viral video, we now offer www.FaveGreenPics.com, a photo sharing site that allows users to load ‘green’ themed photos to reinforce awareness of the green address bar. Focused on Extended Validation (EV) SSL Certificates, the VeriSign ‘Fave Green Pics’ campaign aims to help people discover the easiest, most visible way to stay safe online—look for the “green bar” (enabled by EVSSL certificates).

Identity fraud, phishing schemes, and Internet scams are on the rise. According to Gartner Research, more than 5 million U.S. consumers lost money to phishing scams in the 12 months ending in September 2008—nearly a 40 percent increase from the previous year. The VeriSign ‘Fave Green Pics’ campaign will help arm consumers with the knowledge they need to protect themselves against this growing trend.

In this interactive contest, consumers submit their photos to the site and get their friends and family to vote for their photo. The people’s photos with the most votes will get prizes. Users can also follow along on Facebook and Twitter or share their favorite photos with friends. The campaign and contest will announce weekly winners through August 14th and monthly winners following. You can chose between three cool prizes including a Green Cannon Digital Camera, a $250 MasterCard Gift Card, or a Green Flip Video Camera.

Just launched, the website is a great destination to help people discover the easiest, most visible way to stay safe online, especially from phishing. When you see the green address bar in a web browser, it means that the site you’re visiting is exactly who they claim to be. It also means that your information will be encrypted as it travels across the Internet.

Odds are, you already have a high-security browser and you’ll see a green address bar on the www.FavGreenPics.com page, which lets you know that this site is secure. If not, it’s time to upgrade your browser. And remember to always look for the green address bar.